The naked entrepreneur

Observations, musings and opinions, from the man who founded nudie, about entrepreneurship, brands, small businesses, customers, marketing, advertising and a lot more

Thursday, December 3, 2009

Great Customer Service Builds Brands

Last year I ordered a free-range turkey to cook for family Christmas dinner. I'd never cooked a turkey before and had some small disaste...

Monday, November 30, 2009

SME Technology Summit

You can find the slides (available for download) from my presentation this morning at the SME Technology Summit by following this link to Au...

Tuesday, April 21, 2009

Web Denizens

I am shortly to be involved with an initiative designed to get more small businesses using web search engine marketing. Part of the key to t...

Business Lessons Through Tragedy

We can't fail to be moved by the tragic story of 17 year old David Iredale who lost his life on a bush walk which went wrong in 2006. Th...

Sunday, April 19, 2009

Kochie's Business Builders Bushfire Special

A special edition of Kochie's Business Builders was aired on the Seven network yesterday. It was an episode about the plight of busines...

Friday, April 17, 2009

What looks like a problem can become a marketing coup

When nudie was subjected to a devastating arson attack which destroyed the factory and office, we were obviously set back. But I believe e...

Wine Clubs

It seems that out of every second envelope I open these days spills a letter, brochure or flyer for a wine club associated with the initiat...

View web version

Tall Tim

Tim Pethick: Sydney, NSW, Australia; These are my musings about the foibles and vagaries of business life; As an entrepreneur I largely focus on things about small businesses, business building and brands. I am passionate about consumer centricity so I may have a lot to say about customer focus (or lack of it). I hate red-tape and bureaucracy so I might rant about that when I discover it as well. Enjoy! Participate!

View my complete profile

Powered by Blogger.